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Our 10 Commitments to the Accounting Profession, to drive change, improve relevance, and attract the next generation of talent.
Our clear vision and strong financials will establish us as a long-term solution provider to accounting firms.
• We will not sell our business and will compete with the large incumbent vendors.
• We will not take venture capital or private equity investment.
• We will focus on building a long-term, high-impact business organically.
All our efforts will focus on supporting accounting firms. There will be no distractions or dilution of our attention.
• We will enhance our audit products and capabilities.
• We will further explore how accounting firms can leverage our solution beyond audit.
• We will stay true to accounting and not chase revenue from other sectors.
We have built the leading digital audit platform. But we will continue to invest in new products and features.
• We will reinvest profits in researching and developing current and new solutions.
• We will proactively explore any new, relevant technology advancements.
• We will be led by a combination of our customers’ needs and our own product vision.
It’s not just our software that stands out. We will scale the experts who are here to help you.
• We will recruit and retain domain experts in auditing and accounting.
• We will keep our “skin-in-the-game” mindset, with our experts aiding your success.
• We will openly share true thought leadership from a position of knowledge.
We can’t build everything the modern auditor wants! So integrations are a critical part of what we offer.
• We will bring to market new products which integrate into our Digital Audit methodology and platform.
• We will expand our market-leading API capabilities to support integration with any technology.
• We will collaborate with other solution providers to create seamless user experiences.
Our profession needs to work together to embrace digitalization.
• We will form industry user-groups, to hear feedback and support peer-based learning.
• We will form progressive partnerships with global accounting institutes and state bodies.
• We will support accounting networks, associations, and affiliations to foster collaboration between their firms.
Together, we must develop the skills future accountants need to be successful in the digital age.
• We will provide innovative training programs to support new users and continual learning.
• We will openly share our knowledge and expertise in keynotes, webinars, and freely available resources.
• We will expand on our ICAEW education partnership, where Inflo is embedded into the accounting qualification.
Pricing should be clear and fair, aligning our success to your success.
• We will have consistent pricing across customers, offering the same rates per-engagement.
• We will not use misleading discounting tactics, or other pricing gimmicks.
• We will never increase the price of each of our products above inflation.
We are motivated to advance the profession. We will compete with our rivals with professionalism.
• We will respect each firm’s process and the decisions they make.
• We will push our competitors to work harder and faster to offer better solutions to the profession.
• We will, win or lose, celebrate each firm who improves their audit services and embraces new technology.
It’s time to break outdated accountant stereotypes and showcase our profession as a great career pathway!
• We will inject our creativity and enthusiasm into the Accounting Profession.
• We will produce informative and entertaining content to balance education with humor.
• We will continue to host the best events and after-parties at accounting conferences.
These 10 commitments demonstrate our absolute focus on serving accounting firms and making audit more attractive!